Thursday, May 24, 2012

It's time to BOOM!!!

Celcom S.O.X is a prepaid plan designed for students who aged between 13 to 17. It was launched at PWTC, Kuala Lumpur last Saturday, 5th of May 2012 with the theme “ It’s Time to Boom” brings a fun packed activities of drum lines, cheer dance and basketball teams from school all over in Malaysia into a single power packed weekend. The qualifying teams to the grand finale with battle it out for cash and prizes worth more than RM100,000.

            It’s the fourth year of organizing this event since 2009. Past few years, it’s only drum lines and cheer dance while this year they have slot in basketball for the students who excel at sports. Each champion can walk away with exclusive give, goodies bag, trophy and cash. The purpose of this event is held is to let all the students to step up to challenge. Many students have take part in this event every year, even their friends & family too. It was so happening and crowded there. Every participants and their family were so nervous, but every participant still manage to do their best in the performance.

             The performances of drum line teams will be appraised by a lineup of professional judges from BatteryHeadz Percussion. Apart from skills and techniques, the drum line participants will be judged based on creativity, entertainment value and stunts. Meanwhile for the cheer dance teams, they will be evaluated by an esteemed panel of judges from Cheerleading Association and Register of Malaysia (CHARM) for cheer dance routine whilst freestyle routine will be judged by Wakaka Crew, champion of the battle of dance “Showdown 2010. Judging criteria for dance competition is based on the performance, attire, song selection and crowd response apart from skills and techniques. For the basketball challenge, the matches will be umpired by expert and experienced referees from KL Dragons, the first team to represent Malaysia in AirAsia ASEAN Basketball League.

            Although it’s a one day event, but S.O.X making it around, bringing fun and experience to other regions.  The first regional preliminary rounds had kick-started in Sarawak and Melaka on 29 April 2012 and at Bukit Kiara Equestrian Kuala Lumpur on 6 May and then will take place in Penang on 27 May 2012. The grand finale will be on 3 June 2012 in Kuala Lumpur.

                   Besides Kuala Lumpur, Kuching and Malacca have also held this event, show you guys the snippet of Kuching & Malacca see how’s happening over there.




For more information regarding Celcom SOX, please click here.

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